2022: Restructuring & Expanding

The past 12 months have been a whirlwind.  The uncertainty that COVID initially brought to the ski world was unparalleled, and left many small businesses wondering how much longer they’d be around for.  Thankfully the ’20-21 ski season drew thousands of new skiers to the ski areas across the globe, and there was no shortage…

WATCH: Ski Shapes by Family

Custom skis always begin with the ski shape.  The ski shape is what dictates your ski’s length and geometry (tip-waist-tail dimensions, sidecut, and taper), and we have consolidated our shapes into four families as follows: Spar, Completo, Cash, and Primary.  (There are a few outlier shapes that don’t necessarily fall into a single family, and…

Best Summer Activities For Skiing

I’ve just cut the grass for the fifth time, the thermostat says its 80 degrees inside my house, and the skiing’s all gone to sun cups and mashers. It appears that summer has arrived again, which means it’s time to retire the Rapture, put up the Primary, stow the Spar, tap-out the Trigger and cash…

14 Custom Ski Graphics NEW For 2021-22

It’s been a busy spring here at Folsom HQ.  While other brands shut their doors and took vacations, we’ve been hard at work perfecting new shapes and construction types, plus we’ve been brainstorming and creating fresh graphic ideas to have your skis looking better than ever aesthetically. As we move into the warmer months, we’re…